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Grabbing peoples’ attention and coercing them into action with scary stories and doomsday prophecies is an old trick. It exploits our risk aversion bias, which is part of our survival instincts telling us to look out for danger. The scary story trick is ubiquitous, journalists use it, religions use it, campaign groups use it and of course governments use it. Learning when to ignore scary stories and when to see through them is an important life skill, and for investors an essential skill.  

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